2020-06-24
Podcast
Welcome to Lay of the Brand, the award-winning podcast where we talk with the experts on tech marketing, creative and PR to learn what’s new, what’s working and what’s next.
2019-12-17
CMO roundtable: How to maximize and prioritize your marketing budget with Matt Howard, CMO of Sonatype and Stephen McCarney, VP of Marketing at OPAQ
2019-11-12
The art of marketing in B2G: Content is key–with Allan Rubin, CMO of ORock Technologies
2019-09-10
The top digital marketing essentials to stay relevant w/Merritt Group’s Pasha Irshad
2019-08-22
Storytelling in the tech industry: Do’s & don’ts – GMU panel w/ NPR’s Jack Speer; Microsoft’s Tonya Neff Klause; and Merritt Group’s Shahed Ahmed
2019-07-29
The evolution of performance marketing in tech w/ Merritt Group’s Sr. Marketing Project Manager, Abigail Bracy
2019-06-10
How to create an agile brand w/ Greg Kihlström, host of Agile World Podcast
2019-06-10
Building positive brand perception in the tech industry w/ GMU Comms Professor, Sergei Samoilenko
2019-06-10
Reputation management in the tech industry: panel w/ NPR’s Jack Speer, Microsoft’s Tonya Klause and Merritt Group’s Senior VP Shahed Ahmed
2019-06-10
Branding Your company amid industry disruption w/ Amber Allman, VP of Corporate Comms at Gannett
Awards and recognition
- The Communicator Awards
- dotCOMM Awards
- Bulldog Awards
Peter Jacobs
Host, Producer, Sr. Content Strategist
- 25+ years as tech marketing executive
- B2B & B2G expertise
- Marketing strategy, content & brand messaging