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Connectivity

Can We Still Build Professional Networks in the Age of Digital?

Building a professional network as a communications professional is not an outdated concept. When you have a network of smart, strategic and capable resources in your corner, it is easier to find expertise when a project is just outside of your comfort zone, gather...

Top Silicon Valley PR Events to Attend in 2020

Other than your own skillset, a PR professional is only as good as their network. While the right connections are critical to getting your story out to the market, equally so is the power of your own personal connections. The ability to continually learn from others...

How CSPs Can Effectively Market Enterprise 5G

In our previous blog posts, we talked about how to create an effective marketing strategy around 5G innovations and specific PR strategies to get the job done. In this post, we’ll uncover what 5G could mean for the enterprise and how communications service providers...

Top 3 Ways to Sense Your Share-of-Voice in Sensor Technology

Over the last few years, the IoT (Internet of Things) has gone from hyped-up news to practical business uses, and sensor technology has played a significant role in that growth – ranging from applications like tracking products in the supply chain to helping medical...

PRSA in San Francisco: Unpacking Emerging Technologies and the Media

Merritt Group and the Public Relations Society of America (PRSA) – San Francisco Bay Area Chapter recently hosted a panel “Meet the Media: Emerging Technologies Unpacked” to connect PR professionals with journalists covering emerging tech, with a particular focus on...

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