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4 COVID-19-Approved Tactics For EdTech Marketers
EdTech is one of the few industries that has seen a surge in growth since the onset of the COVID-19 pandemic as schools and universities suddenly pivoted to online instruction, with, frankly, mixed results. Although some school systems and colleges have returned to...
5 Healthcare Marketing & PR Predictions to Drive Demand in 2021
To say 2020 wasn’t a monumental year for healthcare would be a huge understatement. Exponentially greater acceptance and use of health IT — driven by pandemic safety concerns — led to a boom in solutions from existing and startup players entering the scene, making it...
Has COVID-19 Already Sabotaged 2021 Emerging Tech?
While COVID-19 has infiltrated every aspect of our lives this year — from the way we work to the way we socialize to the way we grocery shop — one thing is for certain: the evolution of emerging technology is not slowing down. In fact, the Merritt Group Emerging...
3 Trends that Will Shape Government Marketing in 2021
As 2020 mercifully comes to an end, we’re all stuck with the same thought: 2021 has to be better, right? The pandemic is raging on, but there are promising signs on the vaccine front. Presidential transitions are complicated and messy, but they also tend to bring...
Forecasting the Future: 7 Cyber Marketing Predictions to Shape the New Year
To say 2021 was a disruptive year would be putting it mildly. The coronavirus pandemic wreaked havoc across industries and the PR and marketing world was far from immune. While we may have emerged fairly intact compared to industries like travel and hospitality, the...
![B2B Tech Marketing Predictions for 2021 are Inescapably Tied to COVID-19 [Infographic]](https://www.merrittgrp.com/wp-content/uploads/2021/01/1-1-1080x628.png.webp)
B2B Tech Marketing Predictions for 2021 are Inescapably Tied to COVID-19 [Infographic]
Binge-watching, sourdough baking, learning pods—all trends that we’ve read about endlessly as the world continues to combat the pandemic. But from a business perspective, the huge shifts in how society works, lives and interacts have impacted everything from budget...
Quick-start Couch to Race Course Guide for Your Merrython Training
Thanksgiving is just around the corner and what better way to burn off those holiday treats than by participating in our inaugural Merritt Group Merrython virtual charity run! Not sure how to prepare for the big day? We have you covered – Sam Gunther, personal trainer...
Lace-up your running shoes for Merritt Group’s Virtual Merrython!
The Merritt Group team always looks forward to the best week of the year—Merry Week of Giving—where our offices come together for a week of volunteering, holiday activities and giving back to the local community. We knew this year was going to be different with our...
Lay of the Brand Podcast Episode 14: How to Market to CISOs with 7-Eleven & T.E.N.
Most people in cybersecurity know that marketing and selling to today's Chief Information Security Officer (CISO) is not easy. They have an unprecedented amount of work and conflicting priorities on their plates, making it extremely difficult for anyone, let alone a...
Cyber Marketing in the Age of COVID-19: Everything You Need to Know
Much like any other industry, COVID-19 turned the marketing world upside down. According to Gartner’s Annual CMO Spend Survey, almost half of CMOs reported a budget cut of more than five percent since the onset of COVID-19—many reporting cuts of more than 15 percent....