Industry events have gone virtual or hybrid, making it harder to land a speaking slot for your CEO or SME. And for the presenters, it’s a totally different experience. Keppler Speakers, which books high-profile speakers at events worldwide, has learned to adapt to this new environment. CEO Warren Jones gives us insights on what’s changed and what speakers, PR pros and marketers need to know to succeed. Listen in for what event organizers look for and how to pitch them; steps for making virtual presentations more memorable; and creating media opportunities at a virtual event for your thought leaders.
Navigating today’s fractured customer journey
Today's buyers jump around throughout the decision process, loop in new stakeholders midstream, and often do months of research before ever speaking to sales. So why are so many marketing strategies still built around a linear sales funnel? That's why we're talking...