As marketers and PR pros, we’re obsessed with the nuances of our company’s brand. But it’s just as critical to take control of your personal brand. Trying to forge a professional connection with an industry influencer? Looking to move up (or out) at work? How you’re...
In today's competitive B2B landscape, your brand’s voice needs more than polished messaging—it needs a human face. Positioning your CEO as a thought leader is one of the most effective ways to build trust, authority, and visibility for your company. Done right, CEO...
With Black Hat and DEF CON kicking off in Vegas this week, there’s no better time than the present to highlight some of the hot trends and topics to catch while you’re at the show — in person or virtually. Our security practice at Merritt Group has put together some...
After two long years of waiting and anticipation, the cybersecurity community finally made a return to the RSA Conference in San Francisco, CA from June 6-9. While the turnout was smaller this time around compared to previous years, it was still great to have a...
Merritt Group is 25 years old. In this series of posts, our partner team is exploring what’s changed over those 25 years. But more importantly, how marketing leaders can adapt now and in the future. The decentralization of customer interactions, fueled by the...
This month, Merritt Groupers across the country participated in our annual Spring into Service (SiS) week, one of the two weeks Merritt Group dedicates to community service each year. SiS was originally started by a group of employees who wanted to celebrate and give...