Case Study:

Increasing revenue 15% in the first year
Endera

%

increase in top of funnel leads

%

increased website traffic

new prospects

Why

Marketing leaders at the company were tasked with rebranding and driving an increase in sales leads. MG helped Endera develop its brand and messaging, build the demand-gen pipeline, drive net new leads and enable sales growth.

How

 Merritt Group built a message and brand style guide and created and launched a new Endera website in 60 days.

Our team developed and implemented a digital go-to-market campaign that drove hundreds of net-new leads, resulting in an 8% increase in sales meetings — all within 90 days. Our ongoing efforts resulted in first-year revenue growth of 15%.

Shahed Ahmed

Shahed Ahmed

Executive Vice President, Partner

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